{"id":1968,"date":"2022-06-28T19:00:00","date_gmt":"2022-06-28T16:00:00","guid":{"rendered":"https:\/\/infoset.app\/blog\/?p=1968"},"modified":"2022-06-16T10:25:40","modified_gmt":"2022-06-16T07:25:40","slug":"revenue-intelligence-nedir-gelir-artisindaki-avantajlari-nelerdir","status":"publish","type":"post","link":"https:\/\/infoset.app\/blog\/tr\/revenue-intelligence-nedir-gelir-artisindaki-avantajlari-nelerdir\/","title":{"rendered":"Revenue Intelligence Nedir? Gelir Art\u0131\u015f\u0131ndaki Avantajlar\u0131 Nelerdir?"},"content":{"rendered":"\n

G\u00fcn\u00fcm\u00fczde \u00e7o\u011fu kurum b\u00fcy\u00fcd\u00fck\u00e7e \u00f6nemli verileri toplamak, analiz etmek ve raporlamak i\u00e7in yard\u0131mc\u0131 bir\u00e7ok sistem kullan\u0131yor. \u00c7e\u015fitli ara\u00e7 ve verilerin yay\u0131lmas\u0131 ile yetkililerin CRM’lerinden do\u011fru, b\u00fct\u00fcnsel ve eyleme ge\u00e7irilebilir sat\u0131\u015f verilerini bulmalar\u0131 zorla\u015ft\u0131. Revenue Intelligence ile art\u0131k verileri d\u00fczenlemek ve onlardan sonu\u00e7 \u00e7\u0131karmak kolay hale geldi. Peki Revenue Intelligence nedir?<\/p>\n\n\n\n

Revenue Intelligence Hakk\u0131nda<\/strong><\/h2>\n\n\n\n
\"revenue<\/figure><\/div>\n\n\n\n

Revenue Intelligence, kelime anlam\u0131 olarak \u2018gelir istihbarat\u0131\u2019 demektir. Sat\u0131\u015f ve pazarlamadan m\u00fc\u015fteri deste\u011fine kadar farkl\u0131 ekipler aras\u0131nda veri toplar ve geliri art\u0131rabilecek e\u011filimleri ve \u00f6l\u00e7\u00fcmleri yapay zeka sistemi ile analiz eden bir uygulamad\u0131r. Ayn\u0131 zamanda gelir zekas\u0131 olarak da adland\u0131r\u0131l\u0131r.<\/p>\n\n\n\n

Gelir zekas\u0131, geliri art\u0131rmak amac\u0131yla m\u00fc\u015fteriye y\u00f6nelik t\u00fcm platformlar ve ekipler aras\u0131nda ayn\u0131 anda veri yakalayan, toplayan, senkronize eden ve y\u00f6neten yapay zeka odakl\u0131 bir s\u00fcre\u00e7tir. Yapay zeka ile birlikte art\u0131k sat\u0131\u015f yapmak bir sanat olmaktan \u00e7\u0131km\u0131\u015f, verilere odaklanarak bir bilim halini alm\u0131\u015ft\u0131r. <\/p>\n\n\n\n

Yapay zeka \u00f6nem kazanmadan \u00f6nce m\u00fc\u015fterilerden al\u0131nan veri y\u0131\u011f\u0131nlar\u0131 ile do\u011fru bir karar verip do\u011fru y\u00f6ne ilerlemek \u00e7ok zor, karma\u015f\u0131k ve zaman al\u0131c\u0131yd\u0131. Revenue Intelligence ile birlikte art\u0131k sat\u0131\u015flar i\u00e7in verilerden yanl\u0131\u015f sonu\u00e7lar \u00e7\u0131karmak imkans\u0131z hale geldi. Bir GPS gibi i\u015fleyen revenue intelligence; b\u00fct\u00fcn k\u00f6r noktalar\u0131, eksik k\u0131s\u0131mlar\u0131 ve karma\u015falar\u0131 ortadan kald\u0131r\u0131p en temiz yolu ekibe sunarak i\u015fletme gelirini artt\u0131rmay\u0131 sa\u011flamaktad\u0131r.<\/p>\n\n\n\n

Revenue Intelligence\u2019nin Gelir Art\u0131\u015f\u0131nda Sa\u011flad\u0131\u011f\u0131 5 Avantaj<\/strong><\/h2>\n\n\n\n

Revenue Intelligence, gelir art\u0131\u015f\u0131n\u0131 sa\u011flamak i\u00e7in bir\u00e7ok avantaja sahiptir. Bu konudaki avantajlar\u0131 \u015fu \u015fekilde sa\u011flar:<\/p>\n\n\n\n

1) \u015eeffaf ve Entegre Veriler<\/strong><\/h3>\n\n\n\n
\"revenue<\/figure><\/div>\n\n\n\n

Gelir zekas\u0131 di\u011fer m\u00fc\u015fterilerle ilgili verileri izleyen uygulamalarla entegre olur ve ilgili farkl\u0131 ekiplerin de t\u00fcm \u00f6nemli verilere eri\u015fimini sa\u011flar. \u00d6rne\u011fin; sat\u0131\u015f ekibinde hem liderler hem de temsilciler \u00fcr\u00fcn i\u00e7i ve pazarlama verilerine eri\u015febilir. Hi\u00e7 kimse i\u00e7in k\u00f6r nokta ve eksik bir alan b\u0131rakmaz. Sat\u0131c\u0131lar, yeni potansiyel m\u00fc\u015fterileri belirlemek ve hizmet vermek i\u00e7in kullan\u0131c\u0131lar\u0131n kesin sorunlar\u0131n\u0131 ve faaliyetlerini bilir.<\/p>\n\n\n\n

2) M\u00fc\u015fteri Adaylar\u0131 Hakk\u0131nda Netlik<\/strong><\/h3>\n\n\n\n

Bir CRM<\/a> sistemi veri toplarken veriler genelde da\u011f\u0131n\u0131k olur ve sonu\u00e7 \u00e7\u0131karmak zorla\u015f\u0131r. Revenue Intelligence, \u015firkete da\u011f\u0131lm\u0131\u015f verileri entegre etti\u011finden dolay\u0131 sat\u0131\u015f ekibi art\u0131k potansiyel m\u00fc\u015fterileri ve m\u00fc\u015fterileri daha net bir \u015fekilde takip edebilir. Ayr\u0131ca, sat\u0131\u015f f\u0131rsatlar\u0131 ve trendleri hakk\u0131nda daha spesifik bilgiler sa\u011flar. Geli\u015fmi\u015f verilerle, sat\u0131\u015f personeli potansiyel m\u00fc\u015fterilere \u00f6ncelik vermeyi ve daha iyi ileti\u015fim kurmay\u0131 ba\u015far\u0131r.<\/p>\n\n\n\n

3) Verimlilik Art\u0131\u015f\u0131<\/strong><\/h3>\n\n\n\n
\"revenue<\/figure><\/div>\n\n\n\n

Revenue Intelligence ile sat\u0131\u015f kanal\u0131, m\u00fc\u015fteri adaylar\u0131n\u0131n ve sat\u0131\u015f hizmetlerinin kalitesinin artmas\u0131 nedeniyle h\u0131zl\u0131 bir \u015fekilde hareket eder. Yapay zekay\u0131 da i\u00e7ine alarak verilerden en do\u011fru karar\u0131 \u00e7\u0131kararak \u015firket i\u00e7in en faydal\u0131 gelir yolunu bulur. Bunu da tamamen otomatik olarak yapt\u0131\u011f\u0131 i\u00e7in \u00e7\u00f6z\u00fcm yolu ve kararlar ekip i\u00e7in daha basit hale gelir. Bu nedenle, Revenue Intelligence, sadece geliri en \u00fcst d\u00fczeye \u00e7\u0131karmakla kalmaz, ayn\u0131 zamanda i\u015fi ekibiniz i\u00e7in \u00e7ok daha keyifli hale getirir.<\/p>\n\n\n\n

4) Daha \u0130yi Ekip Koordinasyonu<\/strong><\/h3>\n\n\n\n

Yapay zeka ile her ekip, m\u00fc\u015fterilerle ileti\u015fim gibi m\u00fc\u015fteri verilerine ula\u015f\u0131labilir hale gelir. Bu, ekipler aras\u0131ndaki eksik bilgileri azalt\u0131r. Ortak bir ekip i\u015fi yap\u0131ld\u0131\u011f\u0131nda herkes ayn\u0131 ve net verilere ula\u015farak m\u00fc\u015fterilere ideal verimi sa\u011flar. Ayr\u0131ca revenue intelligence verileri d\u00fczene soktu\u011fu i\u00e7in sat\u0131\u015f s\u00fcrecini daha basit hale getirir. Bu da zamandan ve paradan tasarruf anlam\u0131na gelir. Bu konuda kurumsal sat\u0131\u015f ve pazarlama y\u00f6neticileri;  sat\u0131\u015f \u00e7abalar\u0131n\u0131n en az %50’sinin<\/a> ve olas\u0131 sat\u0131\u015f yaratma b\u00fct\u00e7elerinin %50’sinin d\u00fc\u015f\u00fck kaliteli veya ula\u015f\u0131lmas\u0131 zor potansiyel m\u00fc\u015fterilere harcand\u0131\u011f\u0131n\u0131 bildirdi.<\/p>\n\n\n\n

5) Do\u011fru Tahmin ve Hedefler<\/strong><\/h3>\n\n\n\n
\"revenue<\/figure><\/div>\n\n\n\n

Revenue \u0130ntelligence yaln\u0131zca bir veri toplama arac\u0131 de\u011fildir. Size, ge\u00e7mi\u015f oranlar\u0131 verir ve daha iyi tahminler yapman\u0131za yard\u0131mc\u0131 olur. Art\u0131k i\u015fletmeler b\u00fcy\u00fck hedefler belirlemekten korkup potansiyelinin daha az\u0131 ile devam etmek zorunda kalmayacak. Net veriler ve do\u011fru tahminlerle i\u015fletmeler b\u00fcy\u00fck hedeflerine ula\u015facak ve b\u00f6ylece gelirlerini artt\u0131rmalar\u0131n\u0131 sa\u011flayacaklar.<\/p>\n\n\n\n

Infoset ile Verilere Kolayca Eri\u015fin!<\/strong><\/h3>\n\n\n\n

Ekibinizle koordine bir \u015fekilde \u00e7al\u0131\u015fmak istiyor ve verilerinizi kaybetmek istemiyorsan\u0131z, sat\u0131\u015f ekibinizin t\u00fcm \u00fcyelerini her \u015feyden haberdar etmelisiniz. \u0130nfoset ile bir m\u00fc\u015fterinin arama ge\u00e7mi\u015fine, sohbet mesajlar\u0131na, dosyalar\u0131na ve herhangi bir olay\u0131na tek bir sayfadan kronolojik olarak eri\u015febilirsiniz. Bu sayede ziyaret\u00e7ilerinizi potansiyel m\u00fc\u015fterilere, m\u00fc\u015fterilerinizi mutlu kullan\u0131c\u0131lara d\u00f6n\u00fc\u015ft\u00fcrebilirsiniz. Siz de m\u00fc\u015fteri deneyiminizi ve kazanc\u0131n\u0131z\u0131 bir sonraki seviyeye ta\u015f\u0131mak sat\u0131\u015flar\u0131n\u0131z\u0131 art\u0131rmak i\u00e7in Infoset\u2019i hemen deneyin.<\/a><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

Bu yaz\u0131m\u0131zda Revenue Intelligence tan\u0131m\u0131ndan ve gelir art\u0131\u015f\u0131 i\u00e7in avantajlar\u0131n\u0131n neler oldu\u011fundan bahsedece\u011fiz.<\/p>\n","protected":false},"author":2,"featured_media":1960,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[445,385],"tags":[1196,1195],"yoast_head":"\nRevenue Intelligence Nedir? Gelir Art\u0131\u015f\u0131ndaki Avantajlar\u0131 Nelerdir? - Infoset<\/title>\n<meta name=\"description\" content=\"Revenue intelligence nedir? 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